Link Analytics

Know Exactly Who Clicks,
Where, and Why

Real-time click tracking with geographic heatmaps, device breakdowns, referrer analysis, and full UTM parameter support. Turn every link into a data source.

1B+
Clicks tracked
<100ms
Analytics latency
200+
Countries detected
99.9%
Uptime SLA

Analytics built for marketers and developers

Every data point you need, none of the noise.

Click Tracking

Real-time click data, always up to date

See clicks appear on your dashboard within milliseconds of happening. Filter by date range, link, or tag. Compare time periods to spot trends instantly.

  • Live click stream dashboard
  • Hourly, daily, weekly, and monthly views
  • Click velocity alerts
  • Unique vs. total click breakdown
  • Bot and crawler filtering
Mon
65%
Tue
82%
Wed
91%
Thu
74%
Fri
88%
Sat
45%
Sun
38%

Weekly click distribution

Geographic Data

See where your audience really is

IP-based GeoIP lookup maps every click to a country, region, and city. Understand your geographic reach and tailor content for your top markets.

  • Country, region, and city breakdowns
  • Interactive world map heatmap
  • Top cities ranked by clicks
  • Useful for geo-targeting campaigns
  • GDPR-safe: IPs anonymised after 24h
🇺🇸 United States
42%
🇬🇧 United Kingdom
18%
🇩🇪 Germany
12%
🇨🇦 Canada
9%
🇦🇺 Australia
7%

Top countries by clicks

Device Breakdown

Mobile, desktop, or tablet — know your audience's device

User-agent parsing gives you accurate device type, operating system, and browser data so you can optimise landing pages for your actual visitors.

  • Device type: mobile / desktop / tablet
  • OS breakdown: iOS, Android, Windows, macOS
  • Browser: Chrome, Safari, Firefox, Edge
  • Screen size category (compact, medium, large)
  • Exportable to CSV
58%
Mobile
35%
Desktop
7%
Tablet

Device type distribution

UTM Parameter Tracking

Automatically capture and report on UTM campaign, source, medium, term, and content parameters. See which campaigns drive the most traffic and conversions.

  • utm_source
  • utm_medium
  • utm_campaign
  • utm_term
  • utm_content

Data Export

Export your click data to CSV for offline analysis in Excel, Google Sheets, or any BI tool. Schedule automatic exports or pull data via the API.

  • CSV export (all fields)
  • JSON via REST API
  • Date range filtering
  • Per-link or account-wide
  • Scheduled email reports

Frequently asked questions

Can I track QR code analytics and scans?

Yes, QR code analytics helps track scans, device types, user locations, and engagement metrics for offline and online campaigns.

How does UTM tracking work in analytics?

UTM tracking adds parameters to URLs so marketers can measure traffic and conversions from different campaigns and channels.

Can I track social media link performance?

Yes, analytics platforms help businesses monitor clicks, engagement, and conversions from Facebook, Instagram, LinkedIn, X, and other social media platforms.

What is the best link tracking tool for marketers?

A good link tracking tool provides real-time analytics, QR code tracking, UTM support, traffic insights, and campaign reporting.

How to Analyze Marketing Campaign Performance?

Analyze campaigns using CTR, conversions, ROI, traffic sources, and engagement metrics. HTTTP Analytics helps track performance in real time.

What Is the Best Analytics Platform for Campaign Tracking?

The best campaign tracking platform offers real-time analytics, UTM tracking, click monitoring, and conversion reports. HTTTP Analytics provides all these features.

What Are the Benefits of Real-Time Analytics?

Real-time analytics helps businesses monitor live traffic, optimize campaigns instantly, improve conversions, and increase ROI.

Ready to understand your audience?

Start tracking clicks for free. No credit card required.

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